I’m not a big fan of purchasing leads. Why?

1. Although these can be high quality leads, they are never exclusive and are almost always sold to two or three other distributors from other network. If you don’t call back fast enough, someone else will have contacted them already. And there’s always the possibility that this person burnt this prospect about the business by being unprofessional, arrogant, and pushy. You can turn this around if you’re good, but chances are slim.
2. These leads are generated by publishing capture pages (ad pages if you prefer). The prospect reads the page, and submits a form to learn more about the opportunity. You never know what the capture page looked like or what is the message that the prospect read.

I prefer publishing my own capture pages to generate my own leads. It’s a bit more work, but definitely worth the trouble! The leads that are generated are 100% exclusive, and I control the message on these pages. So when I call my prospects back, I know exactly what that prospect read.

If you lack the technical skills to put everything together, there is a turnkey solution out there that will help you get started unitl you’re ready to do everything from scratch: http://www.ezleadcapture.com.

For $17.95/month (no contract required), you get access to a wide variety of templates that are very easy to customize. If you know how to use Word, you’re in business. The monthly subscription also includes a decent autoresponder and a back office to manage your capture pages and the leads that are generated by them.

Do not hesitate to share your experiences and/or comments with us